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Ola Doudin is the Co-Founder and CEO of BitOasis, the leading digital asset platform in the Middle East and North Africa. She is a serial entrepreneur and a blockchain enthusiast with a passion for creating innovative solutions to solve real-world problems. Ola has a background in finance and economics, and has worked in the banking and finance industry for over 10 years. She is a strong advocate for the use of blockchain technology to drive financial inclusion and economic development in the MENA region. Ola is a frequent speaker at international conferences and events, and has been featured in various publications such as Forbes, Bloomberg, and The Wall Street Journal.
4 minutes Read
Consumer adoption of fintech has grown rapidly over the past few years and is only expected to further increase as technology and services evolve. Beyond classical financial services, tech start-ups from the MENA region reshape crypto and NFT markets all the way to eCommerce solutions for SMEs. Fintech has gathered a genuine momentum in the region, from $ 80 million in capital in 2017 to an estimated $2 billion this year. This sector has been well established for a while, raising enough capital, the question remains, is there still room for fintech to disrupt further? What can investors learn from some of the most promising (fin)tech ventures from the region? What market developments do they need to apprehend and might be able to bank on?
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