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Danita Johnson

President Business Operations, DC United

Danita Johnson is the President of Business Operations for Major League Soccer club D.C. United. With 15 years of experience in the sports industry, Johnson has worked in various roles in the WNBA, NBA, and NBA G League, specializing in revenue generation, community programs, and digital media and marketing. During her time with the Los Angeles Sparks, she led the organization to a league-best in corporate sponsorship dollars earned and launched the annual #WeAreWomen campaign. Johnson has also worked with the Washington Mystics and the Los Angeles Clippers, and played a pivotal role in launching professional basketball franchises, the Bakersfield Jam. She sits on the board of the Share Winter Foundation, is a member of Delta Sigma Theta Sorority, Inc., and is a WISE Within Mentor.

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